...but I don't mind the occasional free Zynga Poker chip gift and a good tilt at Words With Friends! Zygna's got a bit of an uphill climb, and I'm not really certain about my feelings on this coverage.
Here's what I know. A few of my friends who were early adopters on the Zynga games who actually used to fork over real money for imaginary weapons with which to bolster their fantasy mafias have wised up. Many of them have written scripts to get the game to play itself to the fullest extent, and while the developers continue to add new weapons, loot, or whatever the equivalent is in other games, most of the die hards are no longer trying to keep up.
Still, Zynga continues to produce and market new games and they have broken hardcore into the mobile market. Not a day passes that I don't see someone nearly wander into a lamppost or an oncoming SUV while trying to come up with a crusher of a word that utilizes both the Triple Word Score and Triple Letter Score tiles while playing Words With Friends. Oh wait...that's me.
Also, William Bennett of Whitehouse / Cut Hands fame is one of the most avid Zynga Poker players I've encountered, and a very generous chip-gifter...so I'm kinda writing this coverage on a lark, but I also believe that Zynga's momentum will carry this stock to $20 and beyond within the year.
Are you with me?